What the skin needs to stay healthy

  • CREAM CLEANSER
    • deeper clean 
    • have natural oils in it to break down dirt, oil and makeup
    • softens the skin
    • doesn't strip water from the skin
    • removes all oil and dirt 
    • doesn't  need water to remove or activate 
    • dont wet the face 1st, has to go on dry 
    • massage in to the skin with no water for a deep cleanse either remove with water or cotton rounds then follow with toner.
    • will age slower 
    • because of the large molecules it will not absorb into the skin
    • apply with small circles 
    • good for all skin types 
    • helps with acne
    • doesn't strip water from your skin ( foaming cleansers do) 
    • women in Europe tissue off there cream cleanser   

Benefits of using a cream cleanser vs foaming cleanser  

  • doesn't strip oil from the skin 
  • the more water striped from the skin the more oil is produced 
  • we create oily skin 
  • anything that foams strips your skin 
  • you dont need water to activate 
  • deeper clean 
  • no “tight” feeling after you wash your face 
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  • EYE MAKEUP REMOVER 
    • removes eye makeup and anything on the lips 
    • remove eye makeup sweeping towards  your nose 
    • use to clean synthetic brushes ( concealer brush, foundation brush ect.)
    • also removes lip products 
    • saturate 1st on the lashes 
    • always rub backwards throughout the brow area 
    • ment to be more gental 
    • using eye makeup correctly will help ur lashes grow longer 
      • latis and other lash products work by preventing your lash to fall out not to grow
    • The eyes age faster than anything else on the face. 
    • For 3 reasons:
      • the skin is 7 times thinner than the rest of the skin on your face.
      • There are no pores in the eye area to keep the skin moist and lubricated, therefore the skin around the eyes is a lot dryer.
        • We are the toughest on this area (makeup, removing makeup, allergies, rubbing, itching, etc). 
        • If you feel like you have oily lids, its because the oil from the rest of your face is traveling to your eye area because your eye area creates more heat because of blinking. 
  • TONER

removes the excess cleanser oil. The cleanser and toner should be synergistic. Meaning they work together. The toner is specifically designed to remove the ingredients in the cleanser. 

  • not a gimmick
  • #1 myth is that toner closes ur pores 
  • the toners true purpose is to remove the cleanser 
  • detergent facial cleanser leaves soap scum build up on the skin toner will remove it 
  • helps balances ur PH level
  • freshener also know as  

 

  • NIGHT TREATMENT (NIGHT CREAM)
    • going to penetrate 
    • gives water back to skin
    • can have other ingredients like minerals and AHA’s 
    • have to wash off face in the morning 
    • use “night treatment” when speaking to oily skin types
    • look for mineral oil and penetrating ingredients 
    • put on right before you go to bed 
    • works with your body wile you sleep  
    • night treatment is a better way to sale a night cream to an oily client 

 

  • DAY TIME MOISTURIZER 
    • holds in natural water 
    • does not help aging 
    • keeps ur serums in 
    • similar to a chap stick
    • made to sit on the surface of skin
    • does not penetrate the skin
    • keeps a barrier between skin and makeup
      • makes makeup go on better 
      • heals blemishes faster
      • makeup last longer  

 

  • EYE CREAM
    • eyes age faster than the rest of the face
      • 7 times thinner than the rest of the skin on the face ( more delicate), breaks down faster 
      • no pores in the eye area 
      • blinking generates heat and attracts oil 
      • we abuse it the most 
        • rubbing eyes 
        • removing makeup 
        • pulling eye 
        • applying makeup
    • not everyone needs a night eye creme
    • pm night cream is for women who already have lines 
      • does not penetrate 
      • like a fabric softener 
      • corrective smooth existing lines 
    • am eye cream works with makeup
      • everyone should wear am eye cream
      • penetrates
      • helps concealer goes on  
      • ingredients that work inside the body 
      • preventive
  • LIP BALM
    • heals chap lips 
    • penetrates 
    • Lip balm 
      • Must not contain PETROLEUM, MINERAL OIL OR WAX (with the exception of bees wax)
        • Why avoid these ingredients? because they are NON-PENETRATING 
      • Difference between chap stick and lip balm or lip moisturizers 
        • chap stick sits on top of the lip, not healing or moisturizing the lip. more for protection from environmental threats.
        • Lip balm can absorb and heal the lips 

 

  • THROAT CREAM
    • apply all the way around ur neck 
    • apply to all of the decollate and ur bust
    • neck cream helps your boobs stay up
    • something that penetrates 
    • preventative not a corrective 
    • apply downward direction for lymphatic drainage
    • for every decade you are old you have a new neck circle 
    • The longest stretch of elasticity in the body is from the throat to the nipple. Throat cream has to penetrate because it’s a firming product, it will keep the collogen/elastin weave stronger. 
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